| ▲ | The great digital fatigue: How digital burnout is changing social media use(blog.incogni.com) |
| 69 points by derbOac 4 hours ago | 62 comments |
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| ▲ | charltonraven 3 hours ago | parent | next [-] |
| Its strange for me. Some years ago, I only thought that the younger kids/adults was had the "separation anxiety" when it came to social media, but I have a 40 year old sister in law that is purely obsessed and it is crazy. I'm a big tech person but I know how to put my phone down. Heck most of the time I don't even have it on me. |
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| ▲ | cryo32 2 hours ago | parent | next [-] | | My partner was for a bit. She deleted Instagram and started reading books again. This was surprisingly difficult to pick up again after a year of Instagram apparently. It does form very bad habits. | |
| ▲ | da-x 3 hours ago | parent | prev | next [-] | | Understand that social media endorphin-inducing algorithm optimizers, have made these sites optimized for _all_ ages, so it should not be a surprise. Very few of us are immune. | | |
| ▲ | reactordev 2 hours ago | parent | next [-] | | The biggest culprits are the senior citizens. They are the most addicted to social media. | | |
| ▲ | conductr an hour ago | parent | next [-] | | My MIL in her 70s has been staying with us for the past month or so and her phone habits are bonkers. I rarely use my phone at home, have young kids that are small-screen free; so we tend to engage in conversations and activities during family time, or even just watch big-screens movies/TV as a family. The MIL is glued to the phone/tablet and constantly wants to talk to everyone about it like it’s a shared experience. “Who’s this lady in the photo with Janet?” Like we know or care, maybe ask Janet or just scroll on. Anyways I don’t criticize her directly but my wife has even become annoyed by it and I’ve asked her to have a etiquette conversation with her or give her feedback some way because I can’t stand it for another month lol. | | |
| ▲ | Cthulhu_ 12 minutes ago | parent [-] | | Yup, my parents (mainly dad) are the same, reading social media, putting the speakers on, falling for all of the AI generated stuff, rage bait, etc, and broadcasting it to the world because idk, they still seek engagement and interaction I suppose. But at least it's only part of their day. |
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| ▲ | RationPhantoms an hour ago | parent | prev [-] | | Anecdata here but my 60-something year old mother acts like a sullen teenager around my kids/her grandchildren. She just scrolls endlessly on her phone until my father/her husband calls her out on it. It's maddening and sad. |
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| ▲ | charltonraven 2 hours ago | parent | prev [-] | | Agreed.I am a victim of doom scrolling |
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| ▲ | j45 2 hours ago | parent | prev [-] | | I have noticed the same. Silencing all notifications and checking it on a timer is a big step. | | |
| ▲ | charltonraven 2 hours ago | parent [-] | | Yes! My phone is alway on silent and it kills when I look at my phone 5 hours later and have missed calls, but WELP lol | | |
| ▲ | j45 an hour ago | parent [-] | | There aren't many things that can't wait an hour. By notifications I mean the ones that aren't phone calls. You know, the social media updates, the emails, the instant messaging that thinks it's more important than whatever you're doing. Notification silencing can be selective and blissful. Interruptions can be the enemy of productivity that everyone is chasing. |
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| ▲ | TomMasz 3 hours ago | parent | prev | next [-] |
| Social media isn't "social" anymore. It's algorithmically designed to keep you scrolling. Burnout is inevitable. |
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| ▲ | gnoll_of_gozag 3 hours ago | parent [-] | | big normie social media yes, but people still have hella actual conversations on bluesky and mastodon and (i think) they use chronological fields by default | | |
| ▲ | assimpleaspossi 3 hours ago | parent [-] | | And then, tomorrow, it will be some other social media platform because someone said something wrong on one of those. Because they have to. Not because they need to. | | |
| ▲ | inigyou 2 hours ago | parent | next [-] | | What? | | |
| ▲ | assimpleaspossi 2 hours ago | parent [-] | | You heard me. | | |
| ▲ | pasquinelli 2 hours ago | parent [-] | | yeah but what you're saying is unclear. for instance, when you say because they have to, not because they need to... "have to" and "need to" mean the same thing, so i'm left with the choice of concluding your post is just mush or asking you to rephrase what you're trying to say in a way that's intelligible. | | |
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| ▲ | peaseagee 2 hours ago | parent | prev [-] | | Say what you mean and you might be better received. |
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| ▲ | HelloUsername 2 hours ago | parent | prev | next [-] |
| Related (should've been source at): "Death of the Status Update: Why 55% of Americans Stopped Posting on Social Media" 12-jul-2026 https://news.ycombinator.com/item?id=48879902 183 comments |
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| ▲ | weagle05 3 hours ago | parent | prev | next [-] |
| I know many people who say they're "off" social media but they're still scrolling. They may post less or not at all, but the algorithm still has them. |
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| ▲ | q8zd3 3 hours ago | parent | prev | next [-] |
| > "More than half (51%) of participants indicated that maintaining an online presence feels like work." Well, because it is. Social media turned most of its users into digital beggars. |
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| ▲ | cryptopian 2 hours ago | parent | next [-] | | One of the most insidious aspects of social media is how the reward and discoverability mechanisms train users to become their own marketing department. It's most obvious on LinkedIn, where your presence is materially tied to career growth, but each platform does it in its own way. | |
| ▲ | account42 2 hours ago | parent | prev [-] | | Digital beggars whose activity is enriching platform holders much more than what they themselves get out of it. | | |
| ▲ | kijin 2 hours ago | parent [-] | | This has been happening since a long time before digital became a thing. Remember Fagin from Oliver Twist? |
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| ▲ | a1000regrets an hour ago | parent | prev | next [-] |
| I am on a path to recovery from social media addiction (Twitter/x > Instagram > Youtube Shorts). Here is what has worked for me so far -
1. Uninstall the apps, but replace them with mobile browser views. All these services have functional web views that will feed your withdrawal, but adds friction to slowly wind you out.
2. Desktop/laptop (that you use for studying/working) - modify you /etc/hosts and map x.com to localhost.
3. Leave phone in the car when you get back home from work. |
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| ▲ | soramimo an hour ago | parent [-] | | 1) Mobile browser views: I do this too, for extra friction don't store your password in your mobile browser and force yourself to type it manually when logging in. |
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| ▲ | Lerc 3 hours ago | parent | prev | next [-] |
| Burnout is a symptom of prolonged unsustainable engagement. I think it is a false narrative to say that the majority of people who are leaving platforms were overcommitted to that extent. I think it is the simple fact that the platforms no longer provide enough to justify sticking around, People came for the pie, stayed for the pie, and left when the vendors started serving cardboard wrapped razor blades and tried to convince you it was still a pie. |
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| ▲ | bcjdjsndon 4 hours ago | parent | prev | next [-] |
| Social media not adequatly defined in this article. It's hysteria, a buzzword. The article is just noise without specifying what they're talking about |
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| ▲ | inigyou 4 hours ago | parent | next [-] | | Hysteria is not adequately defined in this comment. It's social media, a buzzword. This comment is just noise without specifying what they're talking about. | |
| ▲ | bflesch 3 hours ago | parent | prev | next [-] | | > The word hysteria originates from the Greek word for uterus, hystera. The way you use the term hysteria feels wrong to me. | |
| ▲ | bunderbunder 3 hours ago | parent | prev [-] | | In 2026, expecting articles about social media to contain a definition of the term ‘social media’ is so peculiar as to seem disingenuous. Can you perhaps explain exactly what you think is so ambiguous about how they use the term that we can’t just assume the common meaning? | | |
| ▲ | rob-lag 3 hours ago | parent | next [-] | | What's missing for me is that they never seem to mention which social media platforms in particular these statements are directed at. There are many social media platforms, some of them similar, but some are also vastly different from each other (e.g. Hacker News vs. TikTok) Making statements about all of social media without such clarifications makes them pretty unreliable for me. | | |
| ▲ | alistairSH 3 hours ago | parent | next [-] | | Even HN has a clout score, and seeing it move up/down, or slapping that up/down arrow, can trigger the same dopamine as social media by MegaCorp. | | |
| ▲ | close04 3 hours ago | parent [-] | | And the content discovery algorithm is tuned to please the masses, the users drive the algorithm which promotes or buries the content for everyone else. I think the moment you use a socially driven algorithm to show/hide content from users is when you're planted firmly in social media territory. | | |
| ▲ | cryptopian 2 hours ago | parent [-] | | It's why I prefer not to get bogged down in litigation over what counts as social media. It's far more productive to look at the individual mechanisms that make web platforms bad for socialising. | | |
| ▲ | alistairSH 2 hours ago | parent [-] | | Agreed. For me, "social media" is just any website/app that allows users to contribute content and make comments. HN is absolutely "social media", as it Facebook and WhatsApp. With that said, I do believe social media platforms exist on a spectrum of "mostly benign, maybe even useful" to "mostly harmful" with closed groups/forums well to the benign end, targeted subjects with heavy moderation somewhere to the benign end of the spectrum (HN falls here), and "free for all" well to the "harmful" end (this is where most of Meta lives). |
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| ▲ | bunderbunder 2 hours ago | parent | prev | next [-] | | I’m not sure how much it makes sense to pick this nit for a public opinion survey of this nature. The survey is being sent to people who mostly won’t think of the term in such precise ways, and even in social sciences it’s considered poor form to try to measure more precisely than your noise floor permits. That said, I would assume most respondents have a more popular conception of the term. That’s going to be inherently a little fuzzy, but implies implies sites like X, Facebook and TikTok count, that Reddit is marginal, and that more “oldschool” things like webforums, chat services and even Hacker News are out. | |
| ▲ | bcjdjsndon 3 hours ago | parent | prev [-] | | Exactly |
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| ▲ | bcjdjsndon 3 hours ago | parent | prev [-] | | Some people fear paedos talking to kids, others fear kids watching bad videos or reading bad comments. They are two vastly different complaints. One is about communications, the other is a more general concern about content that could extend to and audiovisual form. Yet another definition is essentially a synonym for tiktok. Or sometimes they mean just twitter. The UK online safety act leans heavily towards communication (ie comments or DMs, hence Wikipedia being caught up in it) > assume the common meaning? Which is? Point me to a defintion |
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| ▲ | daveydave 3 hours ago | parent | prev | next [-] |
| I hope we can reach a point where there's enough research on the negative effects of social media (or more specifically which features of it e.g. scrolling videos) that we can inform people from a young age. |
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| ▲ | callmeal 3 hours ago | parent [-] | | There is more than enough research. https://thehighwire.com/news/metas-internal-research-proves-... But nothing's going to change as long as we continue pretending that billionaires hoarding pieces of "special" paper (or numbers in a bank account) are less mentally ill than people hoarding pieces of regular paper (or other things). | | |
| ▲ | lazide an hour ago | parent | next [-] | | If you're poor, you're crazy. If you're rich, well, you're just eccentric. Because you can pay your way, mainly. | |
| ▲ | qup 3 hours ago | parent | prev | next [-] | | You think billionaires are hoarders because the shares they own become worth a lot of money when they build successful companies? | | |
| ▲ | TheOtherHobbes 2 hours ago | parent | next [-] | | Circular definition. Number go up = "successful". A non-hoarding economy would look very different, be far more exciting and inventive, and wouldn't be staging an ecological suicide run. | |
| ▲ | datadrivenangel 3 hours ago | parent | prev [-] | | It's like playing cookie clicker except the higher your number goes up the more social status you and power you have. | | |
| ▲ | cryptopian 2 hours ago | parent [-] | | And like cookie clicker, once you're watching the number going up long term, it's hard for your mind to accept a point at which you have "enough". |
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| ▲ | high_na_euv 3 hours ago | parent | prev [-] | | >But nothing's going to change as long as we continue pretending that billionaires hoarding pieces of "special" paper (or numbers in a bank account) are less mentally ill than people hoarding pieces of regular paper (or other things). Wut | | |
| ▲ | inigyou 2 hours ago | parent | next [-] | | We agreed that people have more or less power depending on this silly thing called "dollars", and because we agreed they have power, they have power. It's pretty weird how we did that even though them having so much power is massively detrimental to human civilization. | |
| ▲ | dexterdog 2 hours ago | parent | prev [-] | | He's talking about money |
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| ▲ | high_5 3 hours ago | parent | prev | next [-] |
| Chat apps have already replaced socialapps like FB long ago and the companies know it. Meta has FB Messenger and WhatsApp. |
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| ▲ | Retr0id 4 hours ago | parent | prev | next [-] |
| Everything happens "quietly" these days... |
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| ▲ | j45 2 hours ago | parent | prev | next [-] |
| It’s likely if this is a thing, that early internet users of the 90s experienced their equivalent of having enough. |
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| ▲ | pjc50 3 hours ago | parent | prev | next [-] |
| > "Political content is pushing users toward the exit" The culture war is exhausting. The idealist dream of some sort of Athenian public deliberation has been overwritten by ragebait. It's both very effective at meeting social media goals (getting people to spend too much time online arguing with strangers), and political goals (Project 2025; the Hungarian/Russian/American conserviative project CPAC; whatever it is that Musk is doing with X; Cambridge Analytica; and so on). |
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| ▲ | nottorp 3 hours ago | parent [-] | | My facebook seems to have trained itself to never give me "political content". Still, I open it about once per week to check for events at my favorite saturday evening hang outs, look at some cat photos and close it. | | |
| ▲ | assimpleaspossi 2 hours ago | parent | next [-] | | I never had a Facebook account till about 10 years ago when I went to a funeral and found out about relatives who had one and encouraged me to join them there. I did but, today, they might post there three or four times a year to show vacation pictures and that's it. I, too, only look at it once every week or two in case there's an event that happened but that's maybe once a year. | |
| ▲ | nirav72 2 hours ago | parent | prev [-] | | It takes some effort, but you can get the recommendation algo to clean up your feed. My youtube account of 15 years was flooded with political content. Mainly just opinion stuff and lot of AI slop. So I just unsubbed all channels and started clicking the don't recommend this channel or I don't like this content. It took couple of months, but my recommended videos are back to what I liked watching. Mainly dev and hobby stuff. For channels that I do like that are non-political, I just keep bookmarked links that go directly to their channel page. |
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| ▲ | brador 2 hours ago | parent | prev | next [-] |
| It’s not burnout, it’s panic. The void is coming and everyone knows it. |
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| ▲ | inigyou 3 hours ago | parent | prev | next [-] |
| I now realise that incogni and incognet are two different companies. |
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| ▲ | smcg 3 hours ago | parent | prev [-] |
| I've heard people say that if your post on social media isn't making you money, then it isn't worth making. This is very different from early Facebook/Twitter where the majority of posts were mundane things about one's life. Going on Japanese Twitter was a very different and refreshing experience, because people still post random little life updates. But Westerners rarely do that now. |