I didn't see any statement about normalizing the share click as bot or human.

With the continual passage of laws restricting social media for minors, URL copy and paste will become the standard methods for sharing.

Personally, I would never click the share button because sharing with a person or group of people is often through email, SMS, work chat, or here.

Businesses that use Facebook to communicate events are actively restricting their consumer base because not everyone wants to use it or will. A standard web-site is the only method to communicate openly with users.

Especially on government websites like gov.uk serve. It's not a website with cute beanie hats you'd want to share on your socials.

Share buttons got a 5-7% CTR on the last social media project I built and were responsible for a huge number of inbound referrals. Lots of long tail SEO too.

If the trillion dollar tech companies have them, there's a reason.

For which the other 475 get saddled with a bunch of extraneous downloads and invasive tracking.

It depends on whether or not the page finishes loading, and rearranges everything, right as you're trying to click on a link.

I work in digital marketing and I am continually shocked by the amount of people that click my disgusting ads. (nearly all advertisements are morally disgusting)

You don't know my mother

Messages like "Hi I found this podcast episode, you should listen to it!", not fitting her usual or the chat's tone at all. The link goes to the last 19 seconds because she finished listening and the thing tries to be helpful (took me a minute, the first time, to realise she didn't actually mean to share the fragment at that timestamp). At least it matches her native language I guess, looking on the bright side (the message isn't actually in English)

A simple "copy link to episode" button would have been so much more helpful. Not just for me but also any recipients that are as tech-savvy as she is and don't understand why it doesn't show them the whole episode for example, or why it is she's implying it's so important (the template wording is just off because she didn't write it)

I'm pretty confident that my accidental click rate is much higher than one in 476, especially on touch screens, although you'd need to divide that by the total number of links on the page, to get the probability of accidentally clicking on any specific link.

The term "often" wouldn't relate to the overall rate, but to the frequency. According to my back-of-the-envelope math, it happened about once every 7 minutes.

Try to affect human behavior at scale in any way and you pray for an effect size like that

> IMO if less than 5% of people are clicking the share button, then basically no one is clicking it.

It's a crazy take and honestly just lack of sense over numbers. 5% is really high for something that the users have to actively do, even it's just a single button.

MrBeast's videos have a like:view ratio less than 5%. Your take is saying that basically no one is clicking likes on MrBeast's videos.