AI is the new high-end gym membership. They want you to pay the big fee and then not use what you paid for. We'll see more and more roadblocks to usage as time goes on.

This was the analogy I was looking for! It feels like a very creepy way to make money, almost scammy and the gym membership/overselling hits the nail.

This feels more like the gym owner clarifying it doesn't want you using their 24-hour gym as a hotel just because you find their benches comfortable to lie down on, rather than a "roadblock to usage"