Where's the evidence that users want this?

By users, I mean the people who browse marketing websites. Do they think having their company name / information in your copy is going to be helpful or creepy?

Oh, and did the IP owners give you permission to take Obi-Wan's name in vain?

I tried several different domains and the copy was so generic it gave no indication of being personalised.

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fxn-m 5 days ago | parent | next [-]

Adding to what Rory said:

We don't know for sure. This is built on the intuition that websites are still a one-size-fits-all approach that makes no sense in an age where we have intelligence at our finger tips, able to process and reformulate information that speaks directly to people.

You could see this idea as being on the opposite side of the same spectrum as agentic browsing (which hasn't really taken off yet).

And thanks for the feedback! There are limitations in the quality of the personalizations in onboarding experience due to latency constraints. These get lifted the moment you create an account, and can start doing some more in-depth context gathering of your website and the types of visitors you're likely to get.

	▲	thegagne 4 days ago \| parent \| next [-]
		Consumers are sick of being the victims of a power imbalance already. Social media sites do this kind of personalization on their feeds, but they do not provide the user the power to control their own algorithm. If every website is tracking my identity and surrounding me with an echo chamber outside of my control, that is not a good thing. If the profile and prompt is something the user controls, it could be useful, but it’s still hard to trust it. It takes away the ability to have trustworthy links to information/products, if it’s different for every user, especially if the customization methods are hidden behind opaque LLMs and system prompts. I do think this idea can make money, but it’s likely bad for the internet consumers and likely to be part of future enshittification.
	▲	computerthings 5 days ago \| parent \| prev [-]
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sarreph 5 days ago | parent | prev | next [-]

In general the case that we’re building for here is the one where we are able to do two things effectively: “streamlining” content, so that instead of 7 different use-cases on a maze of a brochure site, as a visitor you see the top one or two use case you actually care about, in way more detail.

Second, we want to show B2B visitors’ brands in context. I.e. showing you what it would look like if your company was using the service in question with social proof from your industry peers. We don’t have our image tech in the on-demand demo right now, but companies that we have helped pre-render copies of their site with dynamic images (especially e-commerce brands), found higher engagement on their outreach as a result.

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danvayn 5 days ago | parent [-]

Do you guys do blogs? I’d love to read some insights about that. AI Efficacy aside, there is a clear advantage here to me that I’m surprised others rebuke. Web 2.0 grew into the behemoth today from the notion of offering bespoke, user-driven content.

	▲	sarreph 5 days ago \| parent [-]
		We don’t yet, but if you’d like to email me on rory@kenobi.ai I will let you know when we start. Appreciate the words!

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danvayn 5 days ago | parent | prev [-]

I have no affiliation or horse in the AI Slop race but wouldn’t mind taking a shot at this. From my ignorant perspective, there are obvious common arguments against optimizing for generally inconsistent UI and UX, particularly how problematic and fruitless it can be.

However, I’d argue that there are some good arguments for this sort of optimization with what we know about potential consumer insights and how insignificant (but unique) aspects of an appeal can make or break someone’s interest. Or just given other evidence of how unique appeals can be effective (see things like Project Narwhal from Obamas first campaign.)

It’s also more tangential than argument above, but what we know about regular users of larger platforms indicates that a one size fits all approach doesn’t really fit all. Also consider that we really do have the tools/data now more than ever to offer a unique experience to users, and how that very concept of a unique user experience is what led to the proliferation of the platforms we use in the first place. There is a reason we preferred Google to Yellow pages and Google ad revenue took off — or atleast it wasn’t just about the profit motive of easy to access, updatable information. It was about using your insights and insights from others to craft unique results that appealed to you in a way that mass produced impersonal solutions did not do.