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crazygringo 10 hours ago

Wow. To me, the big news here is that ~30% of devices now support AV1 hardware decoding. The article lists a bunch of examples of devices that have gained it in the past few years. I had no idea it was getting that popular -- fantastic news!

So now that h.264, h.265, and AV1 seem to be the three major codecs with hardware support, I wonder what will be the next one?

0manrho 8 hours ago | parent | next [-]

> To me, the big news here is that ~30% of devices now support AV1 hardware decoding

Where did it say that?

> AV1 powers approximately 30% of all Netflix viewing

Is admittedly a bit non-specific, it could be interpreted as 30% of users or 30% of hours-of-video-streamed, which are very different metrics. If 5% of your users are using AV1, but that 5% watches far above the average, you can have a minority userbase with an outsized representation in hours viewed.

I'm not saying that's the case, just giving an example of how it doesn't necessarily translate to 30% of devices using Netflix supporting AV1.

Also, the blog post identifies that there is an effective/efficient software decoder, which allows people without hardware acceleration to still view AV1 media in some cases (the case they defined was Android based phones). So that kinda complicates what "X% of devices support AV1 playback," as it doesn't necessarily mean they have hardware decoding.

sophiebits 4 hours ago | parent | next [-]

“30% of viewing” I think clearly means either time played or items played. I’ve never worked with a data team that would possibly write that and mean users.

If it was a stat about users they’d say “of users”, “of members”, “of active watchers”, or similar. If they wanted to be ambiguous they’d say “has reached 30% adoption” or something.

0manrho 4 hours ago | parent [-]

Agreed, but this is the internet, the ultimate domain of pedantry, and they didn't say it explicitly, so I'm not going to put words in their mouth just to have a circular discussion about why I'm claiming they said something they didn't technically say, which is why I asked "Where did it say that" at the very top.

Also, either way, my point was and still stands: it doesn't say 30% of devices have hardware encoding.

endorphine 4 hours ago | parent | prev [-]

In either case, it is still big news.

mort96 28 minutes ago | parent | prev | next [-]

> So now that h.264, h.265, and AV1 seem to be the three major codecs with hardware support, I wonder what will be the next one?

Hopefully, we can just stay on AV1 for a long while. I don't feel any need to obsolete all the hardware that's now finally getting hardware decoding support for AV1.

JoshTriplett 10 hours ago | parent | prev | next [-]

> So now that h.264, h.265, and AV1 seem to be the three major codecs with hardware support, I wonder what will be the next one?

Hopefully AV2.

jsheard 10 hours ago | parent [-]

H266/VVC has a five year head-start over AV2, so probably that first unless hardware vendors decide to skip it entirely. The final AV2 spec is due this year, so any day now, but it'll take a while to make it's way into hardware.

adgjlsfhk1 10 hours ago | parent | next [-]

H266 is getting fully skipped (except possibly by Apple). The licensing is even worse than H265, the gains are smaller, and Google+Netflix have basically guaranteed that they won't use it (in favor of AV1 and AV2 when ready).

johncolanduoni 40 minutes ago | parent | next [-]

Did anybody, including the rightsholders, come out ahead on H265? From the outside it looked like the mutually assured destruction situation with the infamous mobile patents, where they all end up paying lawyers to demand money from each other for mostly paper gains.

9 hours ago | parent | prev [-]
[deleted]
adzm 9 hours ago | parent | prev | next [-]

VVC is pretty much a dead end at this point. Hardly anyone is using it; it's benefits over AV1 are extremely minimal and no one wants the royalty headache. Basically everyone learned their lesson with HEVC.

kevincox 9 hours ago | parent | prev | next [-]

If it has a five year start and we've seen almost zero hardware shipping that is a pretty bad sign.

IIRC AV1 decoding hardware started shipping within a year of the bitstream being finalized. (Encoding took quite a bit longer but that is pretty reasonable)

jsheard 9 hours ago | parent [-]

https://en.wikipedia.org/wiki/Versatile_Video_Coding#Hardwar...

Yeah, that's... sparse uptake. A few smart TV SOCs have it, but aside from Intel it seems that none of the major computer or mobile vendors are bothering. AV2 next it is then!

shmerl 8 hours ago | parent | prev [-]

When even H.265 is being dropped by the likes of Dell, adoption of H.266 will be even worse making it basically DOA for anything promising. It's plagued by the same problems H.265 is.

SG- 2 hours ago | parent [-]

Dell is significant in the streaming and media world?

close04 2 hours ago | parent [-]

Dell and HP are significant in the "devices" world and they just dropped the support for HEVC hardware encoding/decoding [1] to save a few cents per device. You can still pay for the Microsoft add-in that does this. It's not just streaming, your Teams background blur was handled like that.

Eventually people and companies will associate HEVC with "that thing that costs extra to work", and software developers will start targeting AV1/2 so their software performance isn't depending on whether the laptop manufacturer or user paid for the HEVC license.

[1] https://arstechnica.com/gadgets/2025/11/hp-and-dell-disable-...

nolok an hour ago | parent [-]

On the same line, Synology dropped it on their NAS too (for their video, media etc ... Even thumbnails, they ask the sender device to generate one locally and send it, the NAS won't do it anymore for HEVC)

thrdbndndn 9 hours ago | parent | prev | next [-]

I'm not too surprised. It's similar to the metric that "XX% of Internet is on IPv6" -- it's almost entirely driven by mobile devices, specifically phones. As soon as both mainstream Android and iPhones support it, the adoption of AV1 should be very 'easy'.

(And yes, even for something like Netflix lots of people consume it with phones.)

alex_duf 2 hours ago | parent | prev | next [-]

That's not at all how I read it.

They mentioned they delivered a software decoder on android first, then they also targeted web browsers (presumably through wasm). So out of these 30%, a good chunk of it is software not hardware.

That being said, it's a pretty compelling argument for phone and tv manufacturers to get their act together, as Apple has already done.

dylan604 10 hours ago | parent | prev | next [-]

how does that mean "~30% of devices now support AV1 hardware encoding"? I'm guessing you meant hardware decoding???

crazygringo 10 hours ago | parent [-]

Whoops, thanks. Fixed.

dehrmann 10 hours ago | parent | prev | next [-]

Not trolling, but I'd bet something that's augmented with generative AI. Not to the level of describing scenes with words, but context-aware interpolation.

mort96 27 minutes ago | parent | next [-]

I don't want my video decoder inventing details which aren't there. I much rather want obvious compression artifacts than a codec where the "compression artifacts" look like perfectly realistic, high-quality hallucinated details.

afiori 2 hours ago | parent | prev | next [-]

AI embeddings can be seen as a very advanced form of lossy compression

km3r 9 hours ago | parent | prev | next [-]

https://blogs.nvidia.com/blog/rtx-video-super-resolution/

We already have some of the stepping stones for this. But honestly much better for upscaling poor quality streams vs just gives things a weird feeling when it is a better quality stream.

randall 9 hours ago | parent | prev [-]

for sure. macroblock hinting seems like a good place for research.

vitorgrs 3 hours ago | parent | prev | next [-]

I mean... I bought a Samsung TV in 2020, and it already supported AV1 HW decoding.

2020 feels close, but that's 5 years.

snvzz 9 hours ago | parent | prev [-]

>So now that h.264, h.265, and AV1 seem to be the three major codecs with hardware support

That'd be h264 (associated patents expired in most of the world), vp9 and av1.

h265 aka HEVC is less common due to dodgy, abusive licensing. Some vendors even disable it with drivers despite hardware support because it is nothing but legal trouble.

ladyanita22 3 hours ago | parent [-]

I have the feeling that H265 is more prevalent than VP9