“Organic”

The post screenshots in those links are… uh.. hey I look forward to all of the free time everyone will have to do more productive things than “organically” shill for attention on behalf of commercial interests.

It's just an industry term with a particular meaning. You don't need to rage at me about people getting paid for doing ad work because you don't like the jargon and don't like marketing.

People who do UGC work get paid enough to not have to work full-time if they don't want to, giving them more time for other things in life than most jobs. Typical jobs care more about exclusivity over your entire working day than the value of your output (hence why we have more of a "laborer" market than a "labor" market), let alone sharing that value back to you as is typical with UGC contracts. It's disappointing to see that kind of elitism here.

edit:

When you pay for ads/boosted content instead, all contemporary platforms have tried hard to make the paid ads look convincingly like “organic” content for long enough for the content’s hook to land - just look at X, Reddit, TT etc.

At least with “organic” promo, established accounts have a reputation to preserve or foster when they choose what promo work aligns with their audience and their values. As a consumer I can usually evaluate how much to trust a creator too by how scrupulously they choose their promo.

With paid ads I know I am just seeing it because they were the top bidder for my attention and that the only reputation protection from the platform is to avoid particularly criminal or other extreme content.