This documentary of a French nouveau-millionaire perfectly showcases this mindset: https://youtu.be/jK4wnCLuBtI?is=2Q2QYQyfoCnaObhv (AI powered English subtitles available)

> "I bought 10 Kangoo vans"

> "I used to drink one bottle of [awful] wine a day, now I drink 10"

> "He bought 1500 pairs of the [horrible] shoes he wears everyday"

> "I used to spend a month a year camping, now I can spend 10 months a year camping"

Note: this is not a real documentary but a satirical one.

> "I used to spend a month a year camping, now I can spend 10 months a year camping"

Okay but most of those are contemptible and that one sounds like a marked change in one’s commitment to enjoying life.