Because the title and name are undescriptive af:

ToothPaste allows a user to transmit AES-256 encrypted keyboard and mouse commands to any USB-compatible device wirelessly, without the need for specialized drivers or extensive set-up using WEB-BLE, a Cryptographic IC and an ESP32-S3.

This explanation is also not very descriptive: is it software or hardware? What exactly are the conditions in which it works?

The website is much worse though, very annoying prose that hides more than it reveals on each paragraph. I was inclined to like the project but after minutes reading I can't stand it anymore.

Thanks. We live in an era where a lot are trying to bait-click and have the maximum dramatic effect to milk as much as engagement as possible.

Thanks for saving me the click, here I was thinking it will be recipe for DIY toothpaste.