There is a lot of crap being produced to sway the election from all sides of the political spectrum.

A more serious question of how and why an organization such as the NYTimes (and others of similar stature) would so easily and quickly incorporate polling data from a brand new polling company into its election data and articles and be so easily fooled.

And, when this was uncovered, they did not do much more than what seemed the minimal amount to CYA, quietly backing out the data and issuing an editors note that few people would find.

They do not seem that interested in protecting their reputation, or maybe they don't believe their readers care.