- 24 x 7 trading is open to retail (no more waking up finding out the market moved out of hours and your stop loss didn't execute because the price moved 'though' it)

- Fractionalization (you can buy $12 worth of NVDA easily)

- Fundraising (you can raise public money without needing the large caps of traditional public markets)

- Distribution - smart people that know math publish a whitepaper and get investors into their strategy immediately rather than waiting for a hedge fund or bank to get them to market.

- Composability - eg, I invested in an app that let's people use the HNWI 'buy/borrow/die' technique as a wealth building strategy - talk into any shop, buy somethng, pay using as small loan taken out of your share holdings.

Fractionalisation is already offered by many regular brokers in the market.