You may want that but you won't like its unsubsidised price.

Like it or not it's no longer viable to sell to consumers at "cost plus margin" - you're sold a loss-making unit and the size of the loss is based on how much LTV they expect of you.

Be happy it's cheaper for you, but be aware that as an informed consumer who's not plugging in your device you have negative LTV and are thus not the product's target customer and sadly are actually kind of leeching off their business model.

I'm sure you wouldn't do that if you had a choice. But the old business model is unviable now so no one's left except these jerks.

But hey, cheap TVs!

> You may want that but you won't like its unsubsidised price.

I promise you I won't give a shit about the unsubsidized price.

Monitors have also gotten incredibly cheap, and there's Sceptre who sell dumb TVs that are pretty cheap. So I don't really buy that they're selling TVs at a loss.