Off topic, but as I was reading it I went through the Canon experiment- there where it says:

> each photographer was given a different description of [the same person]: a millionaire, a convict, a fisherman, an alcoholic, a psychic, and a lifesaver.

Well I looked at the pics and thought "yeah, wow, the millionaire, the convict (so obvious!), the fisherman, the alcoholic" it's really impressive! And only immediately after I saw that each picture had the caption with the supposed character and they were all scrambled- what I thought was obviously a sagacious millionaire was in fact the convict, the slightly deranged looking guy was the fisherman, the millionaire was in fact the alcoholic... Lol.