Darebee's a fitness nonprofit. I'm not pitching it. I just think it's the straightest line between zero and working out.

You don't have to know how much you weigh and you don't have to know your body fat percentage or even your heart rate to be effective at fitness. You don't need to buy equipment or have a special place to do it.

My point is the barrier to being fit is almost zero if you don't get distracted by all the shiny products they're selling.

This is intended to be an observation that applies to a general audience. I'm aware of elite athletes that require significantly more guidance to achieve the levels of performance they're looking for and I'm not trying to speak to any of that.

Right, and people looking to have a scale that can track their weight over the long term and graph and look at trends is looking for the exact same market product as a workout plan.

It's like walking into the apple store and asking to buy an iphone and some guy coming up to you and telling you what you really need is a copy of the book "How to Win Friends and Influence People"