In the UK Amazon have now raised the price of general shipping to be 2/3 the price of a months prime subscription. Before prime, delivery regularly used to be £1.99 or £2.99. Now if you dont have prime everything is £4.99 to be delivered. It makes it seem silly to pay that when you could pay £8.99 for a months subscription of free deliveries, which is their whole game.

I hate that they have done this with a passion.