Did you see the ad they released for this?

It’s a toxic family, where the dad is a useless weak loser (whose wife won’t touch him, much less show any physical affection when heading off to work, so they’re platonic roommates at best), the son is a toxic male idiot who imposes his will on others, and the mom has OCD.

It’s the most pro childfree ad that’s ever been “aired” at this level of distribution.

Whatever Apple was… it no longer is that. Their tech may be fine, we’ll see, but their values, err what was left of them, are not merely gone but inverted

The son seems normal if a bit TV-ish. Every ad and tv show now must make the dad a weak, effete, loser, that's par for the course.