Don’t want apps for kids to find their ways into.

Lots of parents want to manage it

This is a new device like a home phone.

Kids can securely call who they are allowed to from a fixed location, not wandering off with a device.

This looks like a modern Google Home Screen, likely matching the market when it seems obvious.

Edit: Typos.

The average age for first phone in the US at least is now around 8.5yrs. The kids who are capable of independently deciding to call a friend or grandma already likely have a phone.

This device screams "we came up with use cases in a conference room committee meeting" not "we're solving one problem everyone has in a new way".