The soul is whatever story the buyer puts into it. A few years ago, people attributed soul to NFTs, but I think in the long run, humans will ultimately be able to generate more pervasive stories. There are thousands of artists in towns continuing to generate them.

NFTs were just a supposed new way to claim ownership over works of art. NFTs themselves were not a new artform in itself. I doubt anyone claimed that NFTs had some kind of artistic value, just by virtue of being an NFT.