> What’s better, using a structured reminders app that you have to check, or simply being reminded directly by an agent? In truth the answer will likely vary by person, but it’s worth pointing out that Apple is so married to the app paradigm that they probably never even considered the alternative.

This was the most interesting part to me. I wonder what this divide looks like in the real world. I have a hard time believing this is true for everyone:

> I don’t want a different UI per app, when I have at my disposal true UI — the Universal Interface for everything digital.