I'm being somewhat hyperbolic, but there was a developer who made absolutely FANTASTIC Instagram and Snapchat 3rd party apps for Windows Phone back when Snapchat was the must-have GenZ communication app. The CEO of Snapchat killed the project, naturally. If I recall it was genuinely out of malice, as the CEO is a well known Apple fan to the point of supposedly originating the "Android cameras suck" meme by not properly hooking Android camera APIs on the Android version of snapchat resulting in extremely poor photo quality even on flagship devices (IIRC until recently it would simply screenshot the viewfinder instead of requesting a photo be taken).

Lacking some of the most popular apps of the zeitgeist at the time made the whole platform effectively a nonstarter.