> Strategy2 : Maslow’s_Media Scenario’s Media for a purpose. ‘Need to Know’ Media. Media not only for Entertainment. Foreground and Background – I am in control when I can see and access simultaneous media. Routine and Rituals – I have sensible devices that respond to my daily rhythms. Forecasting and Broadcasting – I can ‘anticipate the future’, future needs and responsibilities.

> Strategy 3: Media_Passions Scenario’s Behaviour Passion Experience Product categories and communication strategies defined by media passions Behavioral passions: I’m Social and Share – Focus is Sociability I Consume - Immersive consumption I Organize – Media management I Collect and Mix – Low threshold creativity

> Trans_Life is a project sponsored by the Nokia Multimedia Business Group, to investigate the convergence and integration of multi media products, and develop scenarios visualizing new use patterns and new product propositions for the near future

https://repo.aalto.fi/uncategorized/IO_3a24c0ae-8f52-4cf4-a7...