Worst marketing ever. ngrok had a similar slogan:

something like - "We help you put localhost on the Internet."

What could possibly go wrong?

Hm, yeah, depends who you’re marketing this to.

Also, the “0 ports opened” marketing is misleading. It still binds to a port and then also lets people access your resources over it.

I dislike that Cloudflare Engineering has become more… marketingy as of late. Also with their Cloudflare OS misnomer. Their products used to make more sense, what happened?

How many ways can you convey doing the same thing? All the banks out there have almost identical slogans because they do very similar things.