And then a few years later when the site shuts down because nobody was willing to pay for the content that it would still be around if you and others had just ponied up the cost of one morning latte each month.

The linked site shows me two subscription options, $289/year or $29 every 4 weeks. Expensive latte.

The economics of online new seem challenging. Bloomberg is $399/year. Wall Street Journal is $715/year. NY Times is $390/year. Washington Post $140/year.

That's a couple thousand dollars a year, just to have a handful of mainstream news sites. Add in local or regional sites, or content focused on hobbies, niche interests, etc and a person is looking at a huge chunk of their income (keep in mind median individual income in USA is $40k) going to reading the news.

Well, sorry! Make the payment process and the website at least half as frictionless and private, and I'll be happy to pay!

I mean, I don't even have the option to pay - I can't access the site at all.

And there is nothing anyone can say to talk me out of adblockers - ad networks are a delivery system for malware and fraud.