But isn't not-for-profit news media also struggling?

From what I can see, online media has finally taken over. The horrendous coverage from the 2024 election may have finally been the last straw for many people.

People seem to be focusing more on individual reporters, subscribing directly to good journalists who have gone out on their own. We are also seeing a thing that pleases me ver much: Reporters focusing on the subjects they are experts in and not doing a jack of all trades master of none. Its made me accept that I wont get top tier news in every subject so I have to pick what really matters to me(Tech, Food, entertainment, geopolitics of specific regions of the world etc.).

On the low end though its more bleak. TikTok slop, Youtuber "commentators" etc.