I think that “lots of money” needs to be put in perspective when thinking about software that’s used by developers. When you compare the size of the market for these kinds of tools compared to a truly massive market for something like an office suite, it looks pretty puny.

Developers are also very fickle and the one constant is change. Sometimes it seems like change for changes sake alone.

I’m not saying that any businesses easy just that it seems to me after seeing a lot of companies come and go, but this is one of the more difficult markets to capitalize on.