I think their delusion is probably in what they consider a small business. A lot of people on here, given their work experience, think of small as something with a few hundred employees.

Given that we're on HN I probably should've said startup, though depending on the business itself it's not unrealistic for some of those 200-400 employee companies to sit on a free Cloudflare plan if their entire website is static + a back-office CRUD app.

If you're building a tiktok competitor, that's definitely going to require an enterprise plan, even if you have only 4 employees.