This is going to be an extremely interesting space to watch. Will online shops open their perfectly sculpted and sales-optimized webpages to accept requests from chat bots? such that they can just do highly targeted requests for shoppers? Or will they implement custom chat bots that guide and nudge you along your purchasing journey on the page itself? I'm very curious how consumer behavior will evolve from here. is every online search still going to start with a google query? or maybe soon a query on claude and chatgpt? or maybe three separate queries to the chat bots of the respective stores?