He didn't charge "whatever the market would bear" for prescription drugs.

His prices are fairly comparable for his limited selection of cheap generics compared to other mail order options. Also, his pricing is cash only --- no insurance.

But dispensing drugs is not really comparable to "health care". Running a hospital comes with a lot more unknowns and risk.

If he has it all figured out, why hasn't he bought a hospital? Let me guess --- it's not a good investment.

If you're getting a routine colonoscopy every few years, it may be feasible to shop around.

Have you actually tried this? Most won't give you a fixed price up front because of the potential for things to go wrong.