Show HN: I built my first MCP to manage Google Ads

My co-founder and I tried running Google Ads for our Shopify store, but we could not get a positive ROAS (we spent 150USD on a single conversion).

As we also could not afford an agency, we turned to AI (IMO Codex >>> Claude Code).

We found that Google’s Ads MCP could only read data, but it could not make changes. So we built our own hosted MCP with read and write access.

It can inspect performance, find wasted spend, create or update campaigns, and work with Google Analytics and Tag Manager.

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saastown 4 hours ago | parent | next [-]

Interesting. Is it a commercial, hosted wrapper around the open-source AdLoop MCP server project?

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filippofascetta 3 days ago | parent | prev | next [-]

The write access is the interesting part here. How are you handling approval boundaries for campaign changes—does the agent propose changes first, or can it execute within predefined limits?

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MichalKrk 3 days ago | parent [-]

Great question! The agent asks you with every call to our MCP whether you would like to "Deny"/"Allow once"/"Allow always", that way you can keep read calls on auto-approve and review the write calls one by one to stay on the safe side :)

	▲	MichalKrk 3 days ago \| parent [-]
		you can see it here: https://adchestra.com/#how, the step 4 shows you the exact approval pop-up in Claude.

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nomanWasTaken 4 days ago | parent | prev | next [-]

Does it automatically create campaigns + organize them (proper naming conventions). I am lazy when it comes to organizing my ads.

	▲	MichalKrk 4 days ago \| parent [-]
		Yes, it can create and organize campaigns, but the naming conventions depend on the AI agent you use (from my experience most LLM models do a pretty good job already). We haven’t added our own marketing best practices to the MCP yet. We might likely add them later based on user feedback.

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lukaskr777 4 days ago | parent | prev | next [-]

Interesting, can I make it do scheduled tasks, for example sending xampaign performance report every monday?

	▲	MichalKrk 4 days ago \| parent [-]
		Hey there, yes you can! This is just an MCP that connects to any AI agent, if your AI can do scheduled tasks you can use this to schedule ads work too :)

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whitmojm 4 days ago | parent | prev | next [-]

This is really cool, I do such a terrible job managing my ad campaigns... too time consuming.

	▲	MichalKrk 4 days ago \| parent [-]
		Haha exactly, would love to hear you thought if you get to try it out ;)

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semiosemeno 4 days ago | parent | prev | next [-]

I will definitely try this, how much experience with ads do i need to have to use it?

	▲	MichalKrk 4 days ago \| parent [-]
		Not sure if you read the post haha, jokes aside - very little :) I can't promise wonders, but for me using conversational interface with a bit of basic knowledge from Claude powering my ads was a lot easier than the default interface.

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DylanMerigaud 4 days ago | parent | prev [-]

Good luck with the launch!

	▲	MichalKrk 4 days ago \| parent [-]
		Thank you so much :)) We are trying to get some traction on Producthunt as well: https://www.producthunt.com/products/adchestra, but its going pretty slowly thus far.