Yeah and why they outsource that? First is effectiveness of reach as you mention. Second is the ability to have a clean official record.

Wake me up when an extremely capitalistic company, in the past caught with dirty hands on numerous topics, will reject increasing massively a legal revenue stream with no strings attached. Right, exactly how to become a trillion dollar company and keep it.

I grok that specifically for apple their echo chambers do majority of certain work themselves, but claiming with 100% confidence thats all is a bit of a stretch. If I was a personal close friend with their head of marketing, I would maybe believe that. In any other case, hard logic prevails over anonymous online claims.