> A versatile, modern, humanist sans-serif with a neutral aesthetic

Good God I am sick to the back teeth of the neutral aesthetic. If you're going to spend all that money, can we have some _opinionated_ typefaces please? Especially against the backdrop of AI making everything look and feel exactly the same everywhere, the last thing anybody needs is another neutral, characterless, soulless typeface.

There's something so ... bland about this typeface. I get no feeling from it whatsoever. It's like the textual embodiment of the AI conversational style.

I definitely agree with your sentiment in general. However, I'll note that I find this sans serif to have a nicer feel than many I see these days (even among humanist ones) and it's cool that they've managed to achieve that while being acceptably inoffensive for mainstream use