I think this is a bit of a crazy statement. Everyone expects Apple to somehow build a category leading product every year. I'd expect something innovative every couple of years

* the iPhone * the iPad * apple watch * airpods * unified memory laptops and computers

Those are all products that either created a category or changed that industry.

I think that each of the products you name is the top or near the top of their category, but these weren't creating a category. I don't think my original comment says anything about "changing that industry", so that's a bit of a strawman. They absolutely change the industry they're in. They're just not first to any of those categories that you mentioned (maybe unified memory, I'm not sure).

They weren't the first smart phone, tablet, smart watch, or true wireless earbuds. They did a damn fine job making each of those though. I am typing this on a my work macbook wearing AirPods, and AppleWatch, listening to audio on my iPhone. Apple does a really good job with their products.

Realizing how surrounding by Apple I am...