The experience can be vastly different than deeply configuring a system like a power user. My nontechnical, 87-years-old grandfather is putting together apps to help him with his language practice. He uses Google iirc. The chatbot is a familiar interface since his time working did overlap with IRC, email, early internet, yada yada.

I don’t want to necessarily argue about merit or quality, but I have seen that custom software can be accessible to a general audience.