> Step counter seems like a bizarre thing to focus in on? are people passionately tracking steps without their phones?

Yup. I go for walks specifically to leave my damn phone at home. I do bring an Apple Watch w/ airpods in case I need to take an urgent call and for podcasts, but I don't bother with texts or alerts or any other nonsense.

And while step tracking is not critical, if you have health goals that include a minimum number of steps a day I find it incredibly nice to have. I can check my counter before bed, and take the dog for a 30 minute walk if I'm behind for the day. Just a means to hold myself accountable on those crappy low energy stressful days.