Looks like you haven't seen what they've done with Order Search. Being a customer since 1994 (yes, when they just came out as a neat way to buy books online), my order history has been an invaluable reference allowing me to find that thing I bought 5 years ago, its specific and the price I paid. Now, instead of a good old substring search, they do some kind of insane fuzzy search which comes up with hundreds of absolutely irrelevant results. They've made it completely unusable.

But I'm sure a good bunch of people got promoted for "enhancing" the search with AI...

I used to use my emails to find where I bought something and got bitten by this as well.

When searching a particular term or a brand name, let’s say an electronic equipment, it’s showing me everything with electronic in it.

Surely they will start hiding stuff from our purchase history or start adding ads there as well.