Right, that's a thread with 38 posts. Only the people who have a bricked system would post to a forum, the rest of them with working systems are not there. The repair thread has 78 posts. Keep in mind, not every post is posted by a unique person (people post multiple replies to the same thread).

Are they below industry standard for BIOS flashing issues? How do you know? Do you have some data to point to? Do vendors like Lenovo or Apple make that information public?

I'm not trying to shill or defend them or anyone else in this industry, and I think they should have a BIOS recovery method built-in like my desktop does.

However, it's important to understand how statistical analysis works for issues like these. As of 2024, reports indicate that Framework has sold a six-figure quantity of laptops. So we have here about 116 posts on the subject of BIOS update failures, 0.1% of sales volume or less.

I realize this napkin math is flawed in itself since we should be isolating to the AMD 7040 series, and we should not assume that every person who has a BIOS flashing issue is posting on the forum, but I think it gives you a very rough idea on why we can't say one way or another whether these issues are common.

If there was a forum post with thousands of anecdotes about this issue, or even better, a class-action lawsuit (law firms will only do this if there's a large enough class to make it worth it), I'd be more inclined to be on your side.