I agree that the third seems to be implied by industry, but I'd argue that it's not clear that it is necessary -- and it is subtle whether or not it is beneficial?

My contention is that we should be building towards less churn, not more. I'm aware that some churn is the cost of engaging in any sort of enterprise, but I'm deeply suspicious of an AI company inserting themselves between me, and the tasks I wish to do with my device -- with a completely opaque system that I can't really "learn".