This reminds me the clickbail title and thumbnail on YouTube. One of my favorite channel apologized for it but explained that the difference compared to NOT doing this is phenomenal and they can't afford stopping.

If this is the only way to get people to watch your videos, maybe your channel sucks. But glad you are making money tricking people into wasting their time so you can get one more ad impression.

Don't get me started on "like and subscribe".