I think that's the point. No one wants to be the villain in their own story. We all tell ourselves stories to paint ourselves as good. I don't think most people are evil, but I think most evil is created by people who have convinced themselves they are good.

So I see EA as a popular one of those stories. One that people can reinforce. Makes the world simpler than it actually is: climb the ladder, make money at whatever cost, there's no harm that you can do that can't be offset by giving it all away at the end. It is a vast over simplification and is inconsistent logic. If they used their own logic then they'd recognize helping people now also results in compounding effects. You fix the problems now, while they are small and manageable, rather than kicking the can down the road. Maintenance is a lot easier and cheaper than repair. But it also requires us to be nuanced and reflect on ourselves [0]

[0] there seems to be a great irony that those leading these big AI companies are not themselves able to deeply reflect on their own actions, yet ask the AI to. How can you design something that you aren't intimately familiar with?