While I agree you shouldn’t pay for a company that treats you poorly, but it’s not necessarily true that if you stopped paying or buying their stuff they will improve, remember Nokia? They were the gold standard when it comes to phones, I personally knew people back in the day believed Nokia is unbeatable and noway the devices will ever get bad, I personally too was planning to get the ultimate one the N900 (which also supports other OSes) then we all witnessed the fall of the company, and how everyone was complaining and ranting (or building open source OSes) in an attempt for them to ditch the ancient symbian OS or get in time with “apps” when android and iOS started, sales plummeting, people are switching to other competitors, and that didn’t change Nokia in the slightest, then they failed and now can only survive on B2B cellular modems and equipment industry.

I think the best strategy is having competitors, at least 4 worthy ones, it’s only when the consumers have an upper hand.