Ok, so I signed in to your site and started out. The $0.13 is a bit misleading because by default it generates 4 images per “sketch” so it’s more like $0.50. So I can easily get to $5 in a session, which feels like a good amount. That’s about the amount I would pay to just play around and I like that you start me off with a few credits

If I’m using this towards something that makes me money, I’d pay a lot more, but it really depends on context. In general, I’ll spend $5 like it’s nothing, $20 if it’s nothing and it’s for a business expense, and probably $50-100 for a design scheme for my (quite small) business. I don’t know that I’m a representative sample, but I’ll put my money where my mouth is, because I just added an extra $5 to play around more.

Btw, it’s a really innovative interface. It’s fun and very different from other tools I’ve seen. I quite like it but it’s also a bit confusing. Feel free to contact me if you want customer feedback (info in profile).