>The lack of details to me means this was an intentional marketing ploy to try and demonstrate the power of their models to show their technology can compete with the likes of Anthropic and DeepMind.

DeepMind hasn't been on the frontier for a while, their current best model is behind Anthropic, OpenAI, Moonshot (Kimi k3), xAI (Grok 4.5), Z.AI (GLM 5.2), and even Meta (muse spark). Gemini 3.6 is behind GLM 5.2, released a month earlier, open weights and cheaper.

You can paint the OpenAI story as a way to try to appear as dangerous as Anthropic with all the Mythos stuff.