Everyone is technically (directly or indirectly) a shareholder of one of these AI or AI affiliated companies.

We're also shareholders in all other publicly traded stocks (assuming you're referring to pension schemes etc), which means competition in the AI model market is better than a few winners making everyone paying through their nose for access. Even better, open weights models which cannot be disabled on a whim means the entire world economy can benefit.

The majority being indirect and having no input to how these companies run if we can't get some strong regulation going.