A typical server that costs 10k to 30k to own and operate can serve between hundreds and thousands of requests per second of a traditional web application like facebook for 2-4 kW of power, the marginal cost of each request is effectively zero.

A single response from kimi k3 requires hardware that cost between 500k and 1m dollars up front and draw over 20kW. Each request costs at least 5% to 10% of the charged cost.