They realize it's "unworkable for 90% of users" and they don't care.

Part of the Indieweb philosophy, like Libre software, is to "scratch your own itch" - no one's paying you. You do the stuff that's interesting to you. It's not a business. The point is not to take over the market.

The planet needs fewer marketing pinheads, not more. I would like it if we passed various laws that killed off a lot of the marketing pinheads, basically eliminating their jobs one way or another, and encouraged more people to create the things they want, rather than submit to the things that are popular.

The pinheads rarely create much of substance and mostly just sit around strategizing all day on how to rent seek. They have a lot of free time and money they can use to lobby the government and make it worse. They dress this all up as capitalism though it isn't really. We should strike back.