What's tangled? Which Gleam?

Don't open the story, don't follow the links, and last but not the least don't read the texts!

Smashly and GoFlam have merged.

Grimbl and Sporkify are joining forces.

GetSocks is now on Zoobazoop.

What's a search engine?

I guess this is one of those cases where, "if you know, you know."

I'm not sure of the link on the post though... I didn't see anything at all that jumped out as pertinent to this "Tangled" thing. I get that many posts on HN just aren't meant for me... but this seems to take that to an extreme.

Edit: yes I see the URL is Tangled... But that is a very subtle cue that I didn't notice until the third time I clicked through to see if the landing page really said nothing about Tangled.