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donkeyboy 4 hours ago

I had no ifea they were struggling. Tldr; their competitor Insta360 is battling them, and they have YoY revenue drop.

Gopro has this cool reliable aura around them. How could they he struggling? So bizarre

trentor 3 hours ago | parent | next [-]

They rode the novelty train so hard they missed that everyone is doing it better than them now.

i_am_jl 3 hours ago | parent | prev | next [-]

Their hardware is unimpressive and expensive, and their software is horrible.

wolrah 3 hours ago | parent [-]

> and their software is horrible

As a long-time GoPro owner who recently added an Insta360 X5 to his collection, I can't really see any meaningful difference in software horribleness. They are both really really bad, with ads everywhere constantly pushing subscriptions to their cloud services.

At least with the normal cameras the software can be entirely ignored, I can take video from my Hero5 straight in to any ordinary NLE and go from there, but the 360 camera requires their software to convert from the native format to anything usable, even if I'm keeping it as 360 footage.

The worst part IMO for both is that they prioritize mobile apps over their PC software so if you want to edit on a computer like a normal reasonable person you lose features compared to idiotically doing things on a phone.

i_am_jl 2 hours ago | parent | next [-]

>The worst part IMO for both is that they prioritize mobile apps over their PC software so if you want to edit on a computer like a normal reasonable person you lose features compared to idiotically doing things on a phone.

This was my main gripe, but also:

* Image stabilization (Hypersmooth Pro/ReelSteady) as a subscription feature.

* Auto-rotate and orientation lock don't work in streaming mode. (I reported this as a bug on the Hero7, was told it was being looked at, still a problem on the Hero10 when I stopped paying attention)

For what it's worth, DJI does offer desktop software for their Osmo action cams. They also have a direct NAS/cloud storage upload option from the camera, as well as allowing normal transfer over USB or by pulling the SD card.

doix 2 hours ago | parent | prev [-]

> The worst part IMO for both is that they prioritize mobile apps over their PC software so if you want to edit on a computer like a normal reasonable person you lose features compared to idiotically doing things on a phone.

This is my biggest issue as well. It's actually the one "real" thing I use the iPad for. It still gets the mobile app interface whilst being on a bigger screen and being almost usable.

cg5280 3 hours ago | parent | prev | next [-]

Another area where an American technology brand is losing to the Chinese alternative. Alongside EVs, drones, robot vacuums, solar panels.

brk 3 hours ago | parent [-]

Not surprising, it's a commoditized sector.

On top of that, when GoPro first launched mobile phones generally did not have cameras capable of producing production-quality images, and especially video. 20 years later, the game is much different.

Remember the Flip video camera that was all the rage for like 2 years and then just disappeared when cellphones could shoot video? GoPro is like a rugged Flip, so it took a little longer for the world to catch up to them, but now there are lots of options, and a "cheap" sports camera that is 1/4 the price of a GoPro is good enough, even if it only lasts 1/2 as long.

Alien1Being 3 hours ago | parent | prev | next [-]

Beaten on quality and price by competitors.

The same thing is happening to BMW, Toyota,Mercedes...

romanovcode 3 hours ago | parent | prev [-]

> How could they he struggling?

They are just not as good. I bought GoPro10 ~5 years ago and it constantly overheats. Very unreliable. It was the first and last time I bought GoPro.