This is why I would never make it in business. I just don't see the consumer case for buying a Steam Machine. They're too expensive for the console niche they're intended to occupy.

The sad thing is, they're not. A lot of people have not been paying attention to PC costs. This is what they cost now. I've seen a few "make your own" builds online. If you use new parts, you might save 80$, and you generally don't get the form factor, efficiency, integrated Steam Controller puck, or visual appearance with those builds, plus, you know, you're building then yourself which should be counted for at least some cost in most cases. Anything that saves more than that involves used parts or parts the person making the video/article already had, which is fine if you have them but not generally comparable.

You can get a better deal on some consoles at the moment, but I wouldn't count on that to last. The Switch 2 has a price increase scheduled. The Xbox line has a price increase scheduled. PlayStation did one earlier this year. Rather than being a permanent situation this feels like everything going up, just irregularly rather than smoothly, so sometimes one thing feels like a better deal, sometimes another, but it's not obvious that any of them are much better on a longer time frame. If you're looking out at the console versus Steam Machine and thinking the consoles look better for your use case, you don't already have one, and you're interested in one of them, I suggest moving sooner rather than later.

The Steam Machine is what got noticed, and earthed a lot of anger about prices, but it's not particularly out of line or especially expensive. The whole market is screwed up.

The selling point, for me, is that it's a console in both form factor (not a PC tower, smaller than small PC cases) and easy of use (you plug it in, you play games, no shopping around for parts), yet because it's a PC you have control over it (load non-Steam games, use the desktop to do whatever, install a different OS even).

Clearly not for everyone, but for someone like me who wants a more powerful box than the Steam Deck or Switch under a TV, yet hates the locked-down nature of the traditional console makers (which are just slowly getting worse, viz. Sony's announcement to kill physical media and the control it brings owners).

- People already have a large steam library they want to access in a console-way

- games on steam are very often discounted, that makes it way, way cheaper in the long term than a console

As a kid who grew up absolutely loving their GameCube, this is a perfect computer to me. Yes, I already built my own LAN cube ~2 years ago that fits in my carry-on and is significantly more powerful for a comparable price point... but the Steam Machine is WAY smaller! I can fit it in my backpack and still have room for a monitor, work laptop, peripherals, Steam Deck, and clothing. It's just not possible to build a DIY machine of this size + quality without resorting to extremes as a consumer.

Consoles are quite expensive too these days. I think if not for the whole AI hypetrain and subsequent chip shortage, price for Steam Machine would have been more friendly.

Agreed. Those guys put together as many as four configurations that are cheaper than the Steam Machine https://www.digitalfoundry.net/features/build-your-own-steam...