I scoffed at it, as someone that grew up in California and never lived anywhere cold.

Man, when it's freezing outside, it's awesome. I wouldn't buy a car without it now.

I put heated grips on my motorcycle. I thought it seemed dumb, your hands are out in the wind, and the back of your hands will still get cold. Nah, it warms up your whole body and it's a total game changer.