The gag is that they're bringing it over as a basic electric quadcycle to skirt all US regulations for the vehicle, then offering an immediate conversion at point of sale to equip it to be a Neighborhood Electric Vehicle / Low Speed Vehicle, so it'll actualy do closer to 25.

The kit adds "a rearview mirror, back up camera, pedestrian alert system and up to 25 mph top speed" later this year.

It's basically the modern Ford Th!nk / Polaris GEM.