A thousand examples of efficiency and ease has me standing in a broken self checkout buying some fake-ocean scented deodorant I probably done need but was perfectly marketed to make me feel inept without it, in a plastic container that was bigger last year but now costs $9 and the scanner thinks I didn't put it in the bag yet and I’m just so sad to fight or resist after an 9 hour work day that ill end up going home and eat frozen food and watching a bad remake of an old blockbuster. Of course consumers should be angry. The lies and greed are gutting society while rewarding white color mid level VPs at PG and Kroger. What a future to be excited about.